• Step #1 - Create your postback URL
  • Step #2 - Add Propeller Ads as your traffic source on Kintura
  • Step #3 - Generate the postback URL on Kintura
  • Step #4 - Set up the Campaign on Kintura
  • Step #5 - Check your conversion tracking settings (optional but recommended)
  • Step #6 - Set up the Campaign on Propeller Ads

Step #1 - Create your postback URL

Log in to your PropellerAds Advertiser Account, click the Tracking section.

Your PropellerAds postback URL is created automatically.

Step #2 - Add Propeller Ads as your traffic source on Kintura

Log in to your Kintura account, click Traffic Sources and choose New Traffic Source.

Click the Search Traffic Source Templates button and start typing PropellerAds. The system will find out the source automatically.

Then choose the button Send Traffic Source Postback.
Postback URL will be generated automatically Please check if the postback is displayed correctly. The IDs of parameters "aid", "pid" and "tid" should match the IDs of the same parameters in the Tracking section of your PropellerAds advertiser’s account. You need to insert your actual "aid" & "tid", otherwise your conversions will not be tracked correctly. Postback URL should end with visitor_id={externalid}.

After that review tracked variables and save the settings.

Step #3 - Generate the postback URL on Kintura

To get notified about conversions from affiliate network you need to generate the Postback URL on Kintura containing the "CLICK ID" and add it to an affiliate network's panel.

Please refer Kintura Knowledge Base to find out how to add affiliate networks, offers and generate the postback URLs.

Once you get your Kintura’ Postback URL, paste it to your affiliate network panel to pass data about conversions from affiliate network to Kintura.

If you are experiencing any problems - contact your affiliate network support.

In order to initiate a campaign, you have to create an Offer, Landing and Routes accordingly. Please refer to the manuals below to get more information regarding the installation process.

Step #4 - Set up the Campaign on Kintura

Click the Campaigns tab and select Create Campaign.

Name your campaign, select "PropellerAds" as the Traffic Source, fill out all other mandatory fields and click on "Create campaign" button.

Once the basics of your campaign are saved Kintura will create a globally unique campaign tracking URL needed to direct traffic to.

You can find all the links generated in section "Links and Code" of your campaign settings.

Step #5 - Check your conversion tracking settings (optional but recommended)

Once you've set up your conversion tracking path, you may now check if your settings are correct.

Click the Tracking tab in your PropellerAds account.

Copy the Campaign URL with all parameters from Kintura campaign settings and paste it to the field as marked on the screenshot below and and click Check URL button.

Once a test banner appeared, click it to follow your conversion funnel and make a test conversion).

Click the Check button to make sure that all postback URLs and settings are configured properly.

Step #6 - Set up the Campaign on Propeller Ads

Login to your PropellerAds advertiser account, click Campaigns tab and then Create Campaign button (or edit one of your existing campaigns).

Copy the Campaign URL with all parameters from Kintura campaign settings and paste it as Target URL for your campaign on PropellerAds. It should contain extid=${SUBID} for tracking conversions.


If you are experiencing any problems setting up the S2S conversion tracking - please contact us via the Support tab in your account.

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