Step #1 - Create your postback URL
Choose TrackingDesk. Your PropellerAds postback URL is created automatically. Copy it from your PropellerAds dashboard.
Step #2 - Add Propeller Ads as your traffic source on TrackingDesk
Log in to your TrackingDesk account, click Traffic Sources, and choose the Create a new Traffic Source tab below.
Now you can pull the drop-down menu in the CHOOSE PREDEFINED section and select PropellerAds.
TrackingDesk will pre-populate all the PropellerAds tokens accordingly.
Before adding your PropellerAds postback URL in TrackingDesk, you need to modify the custom ID used to track conversion.
Default Postback URL provided by PropellerAds:
Replace ${SUBID} with *TS_var_1*
Updated Postback URL:
Copy / Paste the Postback URL to your TrackingDesk account.
Activate the pixel
Step #3 - Generate the postback URL on TrackingDesk
To get notified about conversions from an affiliate network, generate the Postback URL on TrackingDesk containing the "CLICK ID" and add it to an affiliate network panel.
TrackingDesk has an ecosystem of affiliate networks and technology integrations, so integrating your affiliate network should be easy.
For more information, please refer to the TrackingDesk Guide to learn how to add affiliate networks and offers and generate the postback URLs, or contact the TrackingDesk support team.
Once you have integrated your affiliate network, you can build your first campaign.
If you are experiencing any problems - contact your affiliate network support team.
Step #4 - Set up the Campaign on TrackingDesk
Click the Campaigns tab and select Create a New Campaign.
Define which traffic source the campaign is being set up for and define additional campaign settings such as Geo Target, Category, and fallback options.
Campaign settings:
Traffic Source
Campaign Settings: The settings you define affect the search and select fields and the fallback options.
Affiliate Network(s) - Allows you to select which Affiliate Networks can be included in the campaign. It affects the search / select fields.
Geo Target - You can select Global, several countries, or only one.
Category - Select one, many categories or leave open
Fallback option - Select which option you want to activate (random leave open)
Search & Select: The fields are preloaded according to your campaign settings
Refine the Search to include
Landing Pages
Direct Links
Search: The system will return a list of assets matching the campaign settings
Select one or many assets and Add them to the campaign.
Landing Pages & Paths: If you have included landing pages in your campaign, you will need to define the call to action with the offer links
Once you’ve finished setting up your campaign’s destination paths, click Save Campaign.
TrackingDesk will generate a Campaign URL
You can select which Custom Tracking Domain to use
The Campaign URL is built with all the PropellerAds tracking tokens
Step #5 - Set up the Campaign on Propeller Ads
Log in to your PropellerAds advertiser account, click the Campaigns Tab, and then click the Create Campaign button (or edit one of your existing campaigns).
Copy the Campaign URL with all parameters from TrackingDesk campaign settings and paste it as the Target URL for your campaign on PropellerAds. It should contain external_id=${SUBID} for tracking conversions.
Step #6 - Check your conversion tracking settings (optional but recommended)
Once you've set up your conversion tracking path, you may check if your settings are correct.
Click the Tracking tab in your PropellerAds account, and choose the Test conversion section.
Copy the Campaign URL with all parameters from Keitaro campaign settings, paste it into the field marked on the screenshot below, and click the Create test banner button.
Once a test banner appears, click it to follow your conversion funnel and make a test conversion).
Click the Update button to ensure all postback URLs and settings are configured properly.
If you have problems setting up the S2S conversion tracking, please get in touch with us via live chat on your PropellerAds account.
If you need help from TrackingDesk, you can check Documentation and Support on their side.