Set the campaign name

Choose the folder where you want to put your campaign (optional)

Set Onclick advertising format

Select the traffic type - Websites, Direct Click, or Social Traffic

Set the pricing model (CPA Goal, SmartCPM, or CPM)

If you create a CPA Goal campaign you may choose to add a multiformat campaign with an Interstitial ad format included.
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Add Target URL

Choose the required macro to add to the Target URL if you want to set up tracking.

If you have access to the landing page, tick the special section. Here, you can learn how to add additional monetization with Propush.me

Add Offer (Available for Gold+ users)

For SmartCPM and CPM pricing models, decide how often users will see your ad (frequency/capping). By default, one visitor will see the ad 3 times per 24 hours.

Select Traffic Options (Our Exclusive Inventory and Partner Traffic - you can choose both options or only one).

Here, you can also decide whether to include anti-adblock traffic in the campaign. To do this - just put the tick.
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Set Campaign Audience Reach. The option is available for the CPM pricing model on Websites and Social traffic). With it, you may target users based on their activity level. If you want to maximize audience reach, choose both options.
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Choose GEOs to target.
You can also target cities or states (available only for particular GEOs) if needed.

Set up the bid (for CPM and SmartCPM) or conversion price (for CPA Goal pricing model).

The system will give you information about the recommended and maximum bids. You can also switch the special toggle inside the CPM pricing model, and the system will set the recommended rate.
Please note that in the SmartCPM pricing model, automatic bidding is enabled by default—our system will set the optimal rate based on your targeting (you can disable this option and set the bid manually).
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You can find the estimated traffic amount based on your bid on the graph on the right side of the screen (not available for CPA Goal campaigns).

For SmartCPM pricing model, you can set Smart Optimization Tools for auto-optimization.

Set desired advertising budgets for your campaign (daily and total).

Select the targetings you need from the wide range of the following options:
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Use audiences to show ads only for people who have visited your website earlier.
You may create an audience right here while creating the campaign. Make sure to set up S2S postback in advance.

Set campaign schedule (time zone and working hours/days).

Choose an Ad delivery method (Standard or Distributed) for the CPM and SmartCPM pricing models.
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Once you completed a campaign's creation process, two options are available: save your campaign as a draft (if you plan to make the changes later) or start a campaign and send it to moderation (please note it can take up to 24 hours). After the start, the campaign will be passed to a Moderation mode. During the campaign creation, you may choose whether the campaign will be started automatically right after the moderation or you will start it manually once the moderation is over.

Ensure the content you work with complies with our Policy rules by selecting the following сheckbox.

Press the "Start" button (or you may save your campaign in a Draft mode).

Your Onclick campaign is ready to go!
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